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August 24, 25, 26

Share the GreenSM / Virtual Event

Join us for a 3 Day Celebration of Women Entrepreneurs
Share the GreenSM was created to advance diversity in the corporate supply chain, supporting and expanding female representation everywhere.
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Join as a Sponsor

Interested in expanding your supply chain as a corporate sponsor? We're looking for Sponsors to donate services & mentor participating small businesses.

Apply to Participate

Share the GreenSM is no longer open to new applicants. If you already applied, we'll be in touch by July 21 regarding the status of your application.
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The Share the Mic and the Money Now first inaugural event was a remarkable opportunity that provided a great ladder to elevate amazing Black entrepreneurs.

With equality being one of our core values, we at Salesforce, believe that investing in our communities is integral to advancing racial equality. Last year we were honored to offer multiple benefits to participants, including mentorship and enablement.

This year, with Share the Green, we expect these positive benefits to grow!

– Monica Roberts, Salesforce

Schedule Overview

Day 1 & 2

August 24-25

This virtual event will engage hundreds of women-owned businesses (at least 51% female ownership) of all ethnicities across the U.S., with the goal of advancing female supplier diversity in the corporate supply chain. Selected women-owned businesses will pitch their businesses to sponsoring corporations.
Day 3

August 26

We will celebrate Women’s Equality Day by encouraging corporations to establish firm spending commitments to expand female voices and revenue in the communities served.

What Does Participating in Share the GreenSM Look Like?

Share the GreenSM is a virtual event that will engage women-owned businesses across the U.S., giving them access to a robust corporate supplier network and a platform for growth. The overall goal of Share the GreenSM is to advance female supplier diversity in the corporate supply chain. This unique opportunity welcomes women-owned businesses across a variety of industries to apply for your chance to meet executives from some of the leading corporations across the U.S. Applications are open starting June 14.

Share the GreenSM is organized into three phases: initial applications, an educational incubator period and a final opportunity to prepare and present a pitch. Successful applicants will be selected to participate in the incubator program to grow their skills, networks and hone their pitches. Businesses should plan on committing 3-5 hours per week for the duration of the incubator, where each week focuses on the following topics:

Covering the Basics & Content for the Perfect Pitch
Understanding Your Value Proposition with a Business Assessment, Insurance 101 and Goal Setting
Knowing, Understanding and Working with Your Corporate Clients
Branding Your Business
Final Pitch Preparation and Protecting Your Business’s Cybersecurity

At the end of the incubator period, chosen women-owned businesses will be offered the opportunity to participate in the pitch phase, which consists of a practice pitch with feedback, followed by the opportunity on August 24 and 25, 2021 to present a 10-minute pitch for consideration by corporations across the U.S. for an opportunity to become a new corporate supplier. While no guarantee is made that any number of actual engagement(s) from WM or any other company will be offered (all such decisions are in the sole discretion of the applicable company), it is hoped that participation in the process will help further the goals of diversity and inclusion that are the foundation of the Share the GreenSM initiative. See the Waste Management Terms & Conditions for complete details.


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Share The Mic and The Money Now 2020 was AMAZING!! Listening and learning from the thoughtful conversations from women leaders, presenting to corporations, participating in the training sessions, networking with the 40 powerhouse Black women business owners in my cohort, and gaining a mentor through the mentorship program was incredible.

Since participating, I've worked on several projects for Waste Management, done business with many women in my cohort, and taken advantage of the continued learning opportunities they've provided through companies such as Egon Zehnder and Salesforce. And I love my mentor! She's so sweet and has been intentional about connecting me to opportunities.

This experience has been truly invaluable. Thank you so much Waste Management, Greater Houston Black Chamber and Leadership Houston for providing this platform for Black women. Let's Go!!

– Tiffany Williams, Twice Media Productions

Benefits of Participation

For the hundreds of women-owned businesses selected to participate in the incubator program, Share the GreenSM means getting a foot in the door. Identifying, accessing and navigating a corporate client may be challenging or nearly impossible. The incubator can provide businesses with the educational and informational resources and support needed to help understand how to be effective and successful in engaging corporations.

Additionally, participating women-owned businesses will have an opportunity to form a network of peers for continuous insights and advice.

If selected to proceed to the pitch phase, women-owned businesses that are not already certified can also receive beneficial support and guidance in becoming a certified Woman-owned Business Enterprise (WBE) through one of two national certification agencies: the National Minority Supplier Development Council (NMSDC) or the Women's Business Enterprise National Council (WBENC).

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Share the mic and the money was amazing for my tech business. It allowed me as a black led female business to get in front of multiple Fortune 500 companies and be able to pitch my services. I can honestly say I have gained so much knowledge, mentorship and connection from participating in this amazing pitch competition.

– Ariel Williams, Gravitt8 Development

Frequently Asked Questions

Why should I join Share the GreenSM?

Grow your business with continuous educational and informational resources. Access financial support and guidance to become a certified Woman-owned Business Enterprise. Engage with large corporations and pitch your business to them.

Will this event be in person, or virtual?

All Share the GreenSM events will take place virtually.

Is there any cost to participate for the women-owned businesses?

No, there is no applicant fee to participate.

Will my pitch be made public?

Since there may be confidential or proprietary information in your pitch, it will not be made public beyond the pitch itself.

As a woman-owned business, how can I participate?

Please complete the online application by July 16 and we will notify you if your business is accepted by July 21. Any changes to these dates will be updated here.

How can my business promote its participation in the initiative?

All participating businesses are encouraged to highlight this event via their social media platforms.


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The Greater Houston Black Chamber of Commerce was proud to be a partner for the 2020 Share the Mic and the Money Now event. We were honored to select and elevate 40 Black women-owned businesses in the greater Houston area. We look forward to the impact of this year's Share the Green effort on continuing supplier diversity!

– Carol Guess, Greater Houston Black Chamber of Commerce

How can I help corporations get involved to sponsor?

Feel free to spread the word via your own LinkedIn network. Corporations interested in sponsoring can fill out our Intake Form.

I have more questions. Who can I contact?

Please reach out to us at sharethegreenapply@wm.com.

How do I make it to the final pitch days on August 24 and 25?

There will be two selection periods that businesses must make it through prior to being given the opportunity to make it to the final pitch days on August 24 and 25. First, businesses will be selected from the initial applications received by our selection committee. Applicants must have female owned businesses (representing at least 51% ownership). Successful applicants will proceed to the incubator and pitch phase. During the incubator program, businesses can learn valuable skills and prepare their pitch to a panel of judges. Successful pitches will move onto the final pitch days on August 24 and 25. See the Terms & Conditions for complete details.

When will the incubator happen?

The incubator program dates are July 26 through August 13. There will be live content delivered on Tuesdays - July 27, August 3 and August 10.

How can my corporation participate?

We would love to welcome your corporation to participate in this important diversity supplier initiative. Find out more in our Sponsor Commitment Package.

How can I watch the event?

Due to the proprietary nature of the businesses pitching, this will be a closed event. We encourage you to follow the Share the GreenSM event and successes through our website, https://sharethegreen.wm.com.

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Share the Mic and the Money was one of those moments that marks a tremendous light during one of the darkest times in 2020. After losing 50% of our client base due to the pandemic and being emotionally drained and mentally exhausted by race and deadly police brutality, an opportunity to focus on new opportunities for my business was the fire I needed to kick my focus into overdrive!

Participating in this program not only advanced our partnership with the Greater Houston Black Chamber but also provided me with a mentor to continue this journey with. WM created an incredible platform that invited me to share my companies existing capabilities and as a result, received two letters of intent from the participating corporations. WM, GHBC, Leadership Houston, and most importantly my colleagues increased our firm's visibility.

I am so proud to be part of the inaugural cohort of women-owned businesses to benefit from this program.

– Kyra Hardwick, The Kyra Company

About Share the GreenSM

Following last year’s inaugural Share the Mic & the Money Now event, Share the GreenSM is a supplier initiative aimed to advance female diversity in corporate supply chains. This year’s virtual event will engage hundreds of women-owned businesses across the U.S. Selected women-owned businesses will have the opportunity to showcase their capabilities to major corporations, while our sponsoring corporations can enhance the diversity of their own supply chains. Leading up to the 10-week selection period, the Share the GreenSM event will provide the forum to learn, exchange ideas and drive action toward a more inclusive culture.

Thank You to Our Sponsors

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